Just Launch It and See What Happens
Get ready to take action and stop procrastinating as Pastor Bob Thibodeau shares invaluable insights on launching your business ideas without getting bogged down by perfectionism. He emphasizes the importance of trying something new every month and learning from both successes and failures, encouraging listeners to view each attempt as a step toward eventual triumph. By leveraging your existing email list for feedback and ideas, you can refine your offerings and connect more deeply with your audience. Pastor Bob outlines a cycle of continuous improvement, where every new training program builds on the last, ensuring you stay relevant and responsive to your niche. Don't miss this opportunity to embrace a proactive approach to business growth and discover how consistent action can lead to lasting success.
Takeaways:
- Taking action consistently can lead to more successes than failures in business.
- Don't take personal failures too hard; instead, learn and move on to the next project.
- Engage with your existing email list to gather feedback and improve your offerings.
- Identify problems in your niche through surveys and create solutions to address them.
- Aim to try something new every month to increase your chances of success.
- Testimonials are crucial; always ask for them after launching new training programs.
Links referenced in this episode:
Transcript
Hello, everyone, everywhere.
Speaker A:Pastor Bob Thibodeau here.
Speaker A:Welcome to the Faith Based business podcast for today.
Speaker A:It's so blessing.
Speaker A:It's just a blessing every time we get together to come around and help you grow your business, you know, get recognized, earn that income that you're looking for, make that growth that you're trying to get.
Speaker A:And last time we shared about, you know, just go for it.
Speaker A:Just, just get started.
Speaker A:And we've been talking about, you know, stopping your need to stop procrastinating to stop your, you know, redoing all of your efforts every couple of weeks trying to build the absolute best product that you can or training and then go and launch it and see if it works.
Speaker A:You know, don't waste time on that stuff.
Speaker A:That's what we've been talking about these past weeks or so.
Speaker A:So today, let me go ahead and share this screen.
Speaker A:We'll get started because I want you to just get out there and launch it.
Speaker A:Just go for it.
Speaker A:Amen.
Speaker A:You know, I shared last week, you know, how to get some feedback on your ideas, how to use emails and surveys to get your list to provide you with the areas they need help on and all of that.
Speaker A:If you miss that, go back and catch up because that's where we're building on right now.
Speaker A:That's some great information that we went over.
Speaker A:Hey, man.
Speaker A:Yesterday, as I said, I shared how I get an idea for new training.
Speaker A:I don't go out there and do a whole bunch of market tests.
Speaker A:I don't try to figure it all out exactly what the perfect three products are that will sell the best.
Speaker A:No, I do not do that.
Speaker A:I just create the training that I believe is going to work and I put it out there and see what happens.
Speaker A:If it sells really well, praise God, great.
Speaker A:I build on it.
Speaker A:If it doesn't sell well, I look at it and say, okay, can I fix it?
Speaker A:Is there something that I need to tweak on here?
Speaker A:And if it really does poorly, like nobody even clicks on the links type thing, I just throw it out, okay?
Speaker A:I chalk it up to trial and error.
Speaker A:It didn't work.
Speaker A:Put it in the trash file, don't worry about it anymore, and then go find the next thing to try.
Speaker A:And don't take, don't take your success personal.
Speaker A:Like, I'm so great, everything's great.
Speaker A:And don't take your failures personal.
Speaker A:Like, you know, I, I just can't do this anymore.
Speaker A:Don't take it personal.
Speaker A:No matter which way it goes, just get out there and do it though.
Speaker A:You know, if you're failing on this one, come up with the next project, go out there and try it again.
Speaker A:Don't shut me down when I'm preaching good so soon.
Speaker A:Praise God.
Speaker A:Hallelujah.
Speaker A:Here's the thing.
Speaker A:If you'll try something, at least something, every single month for an entire year and you fail nine times during the year, what does that mean?
Speaker A:It means you still have three successes.
Speaker A:Amen.
Speaker A:That's batting.250.
Speaker A:If you're playing baseball, you're a.250 hitter.
Speaker A:You, you know, you're, you're one of them good ones there.
Speaker A:You're consistent.
Speaker A:You're one of them people they can trade for millions of dollars for.
Speaker A:Amen.
Speaker A:If you're a.250 hitter in baseball, you're doing pretty good.
Speaker A:Well, it's the same way in marketing.
Speaker A:Amen.
Speaker A:But if you do nothing all year, or you just try, you, you work three, four, five, six months on this one project and you putting all your eggs in one basket and you go for it and then fail, what do you have?
Speaker A:Six months of wasted effort.
Speaker A:But if you put all your effort in to that one thing and it's a success, maybe you might have one success for the entire year again.
Speaker A:Maybe.
Speaker A:But if you'll try and allow yourself to fail.
Speaker A:Hear what I'm saying now.
Speaker A:If you allow yourself to fail, you will find that in the long run, you'll have more successes than failures.
Speaker A:Amen.
Speaker A:Amen.
Speaker A:Think about it.
Speaker A:If you allow yourself, you say, okay, I'm going to do this.
Speaker A:If it works, great.
Speaker A:If it don't, I'll move on to the next thing.
Speaker A:And you keep track.
Speaker A:You're going to find that one thing.
Speaker A:You might find several of those one things that work and Amen.
Speaker A:But let's say so far you've done everything right.
Speaker A:You've been in business now a couple of months, maybe even a couple of years.
Speaker A:You've gotten anywhere from a few hundred to a few thousand subscribers.
Speaker A:Now you're making a few sales.
Speaker A:But you're thinking that, you know, there may be a demand for something similar in your niche.
Speaker A:You're, you know, you, you, you want to try something different.
Speaker A:Well, you already have an email list, so you don't need to go back to the beginning of this training.
Speaker A:Use AdWords and Facebook ads and all that all over again.
Speaker A:Like we started with this training to start driving traffic.
Speaker A:You don't have to go through all that again.
Speaker A:You can just send an email, say an email survey to your existing list to the people who are already trusting you.
Speaker A:You just send them an email and ask them, hey, are you interested in this new topic?
Speaker A:If so, would you help me out by filling out this quick survey?
Speaker A:And if you will fill it out, I'll give you.
Speaker A:And guess what we're going to go to now?
Speaker A:Think about it.
Speaker A:If you fill this survey out, what are we going to do?
Speaker A:We're going to send them an opt in form and a cheat sheet.
Speaker A:Hey man, we go back to what works.
Speaker A:We know it works.
Speaker A:That's why we're going to do it this way.
Speaker A:Praise God for whatever topic it is that you're branching out into.
Speaker A:Do you see how all of these things are fitting together, folks?
Speaker A:Praise the Lord.
Speaker A:They all tie together over and over and over again.
Speaker A:You know, could you use ad traffic when you're two years into this?
Speaker A:Yeah, you could if you wanted to.
Speaker A:But if you use your own email list, you'll actually get a deeper leverage of responses than Raw Leads will provide.
Speaker A:If you have a, let's say over the course of a year you've built up 300 people on your email list.
Speaker A:Why go back to Facebook ads and, and things like that to get another thousand eyes on your product when you know 950 of them won't even give you the time of day?
Speaker A:I just look good at that moment in time they clicked on it.
Speaker A:And then you end up with 50, 60 people who are interested, but only about 5 of them will actually join your email list or something like that.
Speaker A:Why go back and start all over again when you have 300 people on your email list that will now give you feedback on your new program?
Speaker A:Amen.
Speaker A:Amen.
Speaker A:Why start over again?
Speaker A:Because the folks on your email list let me get this out of the way so you can see it.
Speaker A:The folks on your email list trust you a whole lot more than the person who came from Google, AdWords or Facebook ads.
Speaker A:That more than they'll trust you.
Speaker A:Okay, you can use this method to create deeper and deeper trainings, right?
Speaker A:That's what it takes is that high trust factor.
Speaker A:So how can you go about doing this?
Speaker A:I'm so glad you asked again.
Speaker A:Right.
Speaker A:You have your existing training.
Speaker A:After promoting it, you send out surveys as we talked about.
Speaker A:What do people think about it, Review it, improve it where necessary, continue to send out email surveys about, you know, to your niche and, and just like we've been talking about asking what problems they are having right now and you just do this over and over again.
Speaker A:Then when something new pops up, you'll quickly be able to identify the problem.
Speaker A:Once you've identified the new problem for your niche, you can then work on developing a solution to the problem.
Speaker A:If you stay active in this, doing this on a daily, weekly basis, you continuously go through these same problems.
Speaker A:You will be on the cutting edge of your niche because you're receiving current feedback.
Speaker A:Every time you send out a new survey, you'll be one of those people that are looked at as being an innovator in your niche.
Speaker A:Why?
Speaker A:Because you are constantly checking the pulse of your niche.
Speaker A:You are staying out in front by delivering answers to problems as they develop before everybody else.
Speaker A:Amen.
Speaker A:Once a new problem's been identified, you develop a solution to that problem.
Speaker A:Then you go in and create training.
Speaker A:Now that you have the solution, you develop another training program that answers the new problem that your surveys have shown you exists.
Speaker A:It doesn't have to be perfect.
Speaker A:We'll get out.
Speaker A:We'll get into all that later, okay?
Speaker A:But get something out there that offers a quick solution to this issue.
Speaker A:Put it all together into a new training program and get it out there to the masses and see what happens.
Speaker A:Start with your existing customers.
Speaker A:Amen.
Speaker A:Then to your email list.
Speaker A:Go to them first.
Speaker A:Why?
Speaker A:Because you already have a relationship with them.
Speaker A:Then start your social media promotions on your existing accounts and all that stuff because you do have followers there.
Speaker A:Amen.
Speaker A:You have followers on there.
Speaker A:They're just not customers.
Speaker A:They're not on your email list.
Speaker A:But you do have followers.
Speaker A:So add them to the mix.
Speaker A:At the end of your marketing, you haven't spent any money or very little anyways, so you should already be driving sales just from your existing list.
Speaker A:Amen.
Speaker A:Praise God.
Speaker A:That's how it works, folks.
Speaker A:Don't shut me down when I'm on a roll.
Speaker A:Praise God.
Speaker A:Hallelujah.
Speaker A:Once you market your new training, once you send it out there and start to promote it, be sure to ask for those testimonials.
Speaker A:Testimonials are like golden nuggets to include in your email marketing campaign.
Speaker A:Now your new training becomes your existing training and the process starts all over again.
Speaker A:You have your existing training.
Speaker A:You send out a survey, ask people what they thought.
Speaker A:You continue to look for a new problem.
Speaker A:Once you've identified a new problem, you develop the solution and then you create the training and then you market and you do it all over again.
Speaker A:That's.
Speaker A:That is the plan.
Speaker A:That is the marketing plan, folks.
Speaker A:Amen.
Speaker A:Praise God.
Speaker A:That's enough for today, okay?
Speaker A:I try to keep these trainings short.
Speaker A:That's enough for today.
Speaker A:Let me Go ahead and stop this share here.
Speaker A:Praise the Lord, folks.
Speaker A:Just launch and see what happens.
Speaker A:That's what I'm trying to tell you.
Speaker A:Amen.
Speaker A:Next time, we'll take it up there.
Speaker A:I just want to encourage you to pull the trigger.
Speaker A:Just pull the trigger and see what happens.
Speaker A:Amen.
Speaker A:Praise God.
Speaker A:Because once you market your new training and you start to promote it, be sure to ask for those testimonials.
Speaker A:Right.
Speaker A:Be sure to ask for them.
Speaker A:Next time.
Speaker A:I want to encourage you.
Speaker A:Just pull the trigger.
Speaker A:That's what we're going to talk about next time.
Speaker A:I want to get into it now, but I.
Speaker A:I can't.
Speaker A:I've already gone way over what I normally do.
Speaker A:Till next time, it's Pastor Bob reminder, you be blessed in all that you do.
