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Hello, everyone everywhere.

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Pastor Bob Thibodeaux here.

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Welcome to the faith based business podcast for today.

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We're so blessed you're joining us.

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You know, these past couple weeks, we've been talking about how to choose a niche.

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This is actually day ten, the conclusion of the second week, and we've, we've gone through a lot of information.

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If you have you missed anything, go back and listen to it.

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If you confuse both, go back and listen to another, the prior episodes, because we laid out a lot of information for you.

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And now it's time to move on here beginning next week.

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Amen.

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But today, let me go ahead and share this screen here for you.

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Praise the Lord.

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We want to look at what we got going on here.

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All right, this time, I won't forget to put a little thing down here so you can see me.

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Hallelujah.

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So we want to talk about another area where you can research hot topics.

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I mean, that's what we've been talking about.

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And every one of these training sessions are building upon the other.

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Okay.

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Last time we shared how to use infomercials as a source of ideas on possible niches that you can look into.

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Today, I want to expand on that just a little bit.

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All right.

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Another place you can go is the business success magazines like Fortune and magazine.

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Fortune magazine, Success magazine, Entrepreneur magazine.

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There's a bunch of them out there.

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Just go to your local bookstore, not the small one, but the big one.

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Okay?

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The biggest bookstore in your area.

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Take a drive, buy a copy of every one of those magazines.

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You know, you can write it off as a business expense because of your business research.

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I mean, I've.

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I've done this before.

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I've gone in and bought a stack of those magazines.

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You read them, study them, look in the back at the index or the.

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All the classified ads, and it's amazing what you can learn when you're reading.

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Look for common themes, though.

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You know, 20 magazines, 17 of them have an article on the same topic this month.

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That's not a coincidence.

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What's hot in the world this month?

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That particular topic.

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Right.

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Why do 17 out of 20 business magazines have an article on one topic?

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Now, what would be funny is if you buy one every single month for an entire year, you'd find out that the same topic is featured almost every single month.

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Hmm.

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Why?

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It's a hot topic and people are buying it and it sells.

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They'll continue to feature it until sales slow down.

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Then what do they do?

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They find the next hot topic and run with that until those sales slow down, then they do it again and again and again and again.

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You can take a lesson from all that.

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Amen.

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Somebody.

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Somebody just had an aha moment right there.

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Praise God.

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Now, if you pay attention to this, you'll see there are multiple topics that work the exact same way across different magazines.

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It works the same way with advertising.

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If you find an advertiser that's advertising, one of those small business magazines, it doesn't tell you very much.

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Oh, they wrote a check for a $1,000.

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No big deal for a big company.

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But if you find that the same advertiser is in all 20 magazines running the exact same ad, now, what does it tell you?

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They're making money with that ad.

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Okay, folks, you know, I'm giving a lot of information this week, so you can do some brainstorming.

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Now, don't set it aside.

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Wait till later.

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Just jump in and do it.

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You know, by the way, all we talk about was a small business niche, but you could be in any niche.

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You know, you're, if you're in weight loss, you're in pets, you're in scrapbooking, crocheting, you're into fast cars or into computers, weightlifting, it works the exact same way.

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You want to find out what's hot in the computer world?

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Pick up 20 computer magazines and see the similarities, the commonalities.

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Want to find out what's hot in the crafts world?

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Pick up all the craft magazines.

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There's a bunch of them.

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You want to find out what's hot in the equestrian world?

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There might only be three or four magazines there.

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Buy all of them.

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Even if you have to write them, you know, to receive them or something.

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Buy them online.

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If you can't buy them at your local bookstore, buy them online.

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You want to find out what's hot in the dog training world?

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Buy all the dog training magazines.

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Want to find out what's hot in weightlifting?

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There's like ten or 15 different magazines out there about that.

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Buy them all every month for six months.

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See what topic is in each one of them each and every month.

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See who the advertisers are in each one of them each and every month.

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There's a reason they're there, right?

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You'll know what's hot by the time you finish this.

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Be sure to look at the corresponding websites for these magazines as well.

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Not just the magazines, but the advertisers, and you'll see what's hot.

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All right.

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Look at who's advertising in those magazines.

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Check them all out.

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Go to their website, you'll find out what they promote.

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It must be working or else they wouldn't be doing a month after month after month, year after year after year.

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Amen.

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This can be done in every single niche.

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It doesn't matter what niche you are in.

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It doesn't matter if there's a.

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If there's a market for it, you will be able to find it.

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Amen.

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If there's anything at all being done in that niche, you can research it.

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Look at the commonalities.

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Now let's review what we talked about.

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Books, magazines, infomercials, right?

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We talked about those podcasts, videos.

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You can let your mind run wild with all the other places that you'll be able to go to get information because it is out there.

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And this infer, this is the information age right now.

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It's out there.

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Just do the research and dive in with your topic and test it.

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Amen.

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Now, next week, as I said, we're finishing this part up on how to choose a niche.

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Next week, I'm going to begin a deep dive into coaching.

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All things related to coaching.

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I know you're going to get a kick out of this series.

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I'm excited to get into it and you will not want to miss it.

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Amen.

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Be sure to hit that subscribe button so you can be notified each and every time we publish a new episode.

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Be sure to leave a comment on these videos.

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Let us know that encourages us just to keep on going.

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Amen.

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Let me know what your thoughts are on all these things.

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Amen.

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Be sure to visit our website@faithcasteracademy.com, and for information on all of our training programs.

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It's all on there as well.

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Till next time.

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Oh, man, this has been good.

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Amen.

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Stop to share because I want to come back over to you.

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Till next time.

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This pastor Bob reminding you, be blessed in all that you do.